BEES: UNLOCK THE POWER OF THE HIVE
Design Director @JKR
A four year creative partnership with ABInBev to launch, and grow a tech start-up into the ‘Amazon for small and medium-sized retailers’.
An unmissable brand designed to cut through B2B & B2C noise, scale across a growing product ecosystem, and function across the entire brand experience. BEES has expanded from 1>24 markets and become ABInBev’s fourth biggest brand in four years.
BRAND STRATEGY, BRAND ARCHITECTURE, GLOBAL DESIGN SYSTEM, DIGITAL PRODUCT, CAMPAIGNS